Peg O'Connor
Role at the time: Philosophy professor and author
Condemned
Statement summary
Peg O'Connor calls DraftKings' reported targeting deeply exploitative and criticizes placing responsibility for addiction entirely on gamblers.
“On a moral level, it is deeply exploitative”
Open source (opens in a new tab)AI Helps DraftKings to Exploit the Most Vulnerable Gamblers
O'Connor's essay examined the Times investigation and the use of AI to target promotions. O'Connor argued that DraftKings' design choices undercut an account of addiction that places responsibility entirely on individual gamblers.
Why we used this label
Reference point: DraftKings' alleged use of AI-targeted promotions to exploit vulnerable gamblers. Explicit moral criticism of the reported targeting. Her observation that it makes economic sense does not endorse its acceptability.